Blog

The Lexi Design blog covers insights on spa and medspa consulting, branding, and marketing. From business strategies to design trends, our articles provide information to help spa owners and industry professionals create successful and recognizable brands.

Lexi Design and Spa Social specializes in consulting, branding, and marketing for medical spas and aesthetic practices.

Alexis Ufland 9/22/25 Alexis Ufland 9/22/25

Why Your Spa Needs a Brand, Not Just a Logo

Your spa’s logo is just the beginning. Learn why a full brand strategy matters and how it helps you attract loyal clients and build a business you love.