Med Spa Social Media Marketing
That Builds Trust and Generates Growth
Build Your Med Spa Brand With
Strategic Social Media Marketing
We help aesthetic professionals grow their online presence, increase engagement, and convert followers into paying clients with results-driven social media strategies tailored for med spas.
In today’s aesthetics industry, your online presence often makes the first impression before a client ever walks through your door. A strong social media presence isn’t just optional — it’s essential. Social platforms like Instagram and Facebook are where potential clients research procedures, evaluate trust, and make booking decisions.
At Lexi Design, we specialize in social media marketing for med spas and aesthetic clinics. We understand how to create content that builds credibility, connects emotionally, and moves your audience to take action — all while aligning with your brand and business goals.
What’s Included in Our Med Spa Social Media Marketing Service
Social Media Strategy Development
We assess your local area to understand client demographics, demand trends, and competitors. This helps define your advantage.
Instagram & Facebook Management
We manage your Instagram and Facebook presence, including posting, engagement, highlight curation, and content formatting to maintain a consistent and professional appearance.
Reels & Story Creation
Short-form video content (Reels, Stories, Highlights) to boost visibility and educate your followers in a format they love. We help you storyboard, film, or repurpose content effectively.
Content Writing & Visual Design
Professionally written captions and branded post designs that align with your med spa’s tone, values, and treatment offerings.
Promotional Campaigns
We build and run campaign-specific content calendars around product launches, seasonal offers, events, or holiday specials.
Analytics & Optimization
Monthly reporting to track growth, engagement, content performance, and adjust strategy based on real data.
How Our Social Media Process Works
Discovery & Brand Alignment
We start with a deep-dive into your services, visuals, voice, and goals. This ensures that your content reflects your brand identity from the very beginning.
Strategy & Content Planning
We create a 30- or 90-day content plan with theme-based posts, caption strategy, visuals, and platform recommendations.
Content Creation & Scheduling
We design branded templates, create or repurpose visuals, write captions, and schedule all content using industry-standard tools.
Monitoring & Optimization
Each month, we review analytics and audience feedback to continuously refine your strategy and improve engagement.
See How Our Social Media Marketing
Helps Med Spas Thrive
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Nicole Frontera
I am incredibly grateful to Alexis and her team for transforming my businesses. Her expertise in business development, marketing, and branding truly helped us exponentially grow all aspects of our operation. Alexis truly understood my vision and provided invaluable support every step of the way. I recommend her services to anyone looking to take their business to the next level!
Owner, Nicole Frontera Beauty & The Formula
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Suzi Barnett
“I loved working with Alexis. I felt like she really listened and understood my concept and the message I was trying to relay. She then took it and created my brand, which I am so happy with. Her team is very professional and efficient too. Each one communicated well and made the whole project seamless. Thank you Lexi Design.”
Owner, Undone Beauty
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Marcy Skyer
When I went to LEXI DESIGN to take my brand to the next level, Alexis exceeded all my expectations. She was highly communicative during the entire design process: keeping me up-to-date on every detail, making the whole process feel fun and stress-free, and all while putting me at ease. I love how she captured my brand’s aesthetic. I couldn’t be happier! Thank you Alexis!
Owner, Marcy Skyer Cosmetics
Frequently Asked Questions
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A spa consultant helps you turn your vision into reality by guiding you through every step of creating or improving your spa. This includes business planning, design concepts, vendor recommendations, menu development, branding, marketing, and more.
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No, we also work with established day spas, medspas, and wellness centers to refresh branding, expand services, streamline operations, or implement marketing strategies to attract new clients.
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Absolutely! We specialize in designing unique, marketable spa menus that reflect your brand and meet your target audience’s needs. This includes everything from pricing strategies to service descriptions.
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Yes, we provide comprehensive branding services using our signature I.C.O.N.I.C. method, including logo design, naming, brand identity, and tone of voice development, to ensure your spa stands out in a competitive market.
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Yes! Collaboration is key to creating a cohesive spa experience. We’ll coordinate with your architect or designer to ensure the layout, ambiance, and functionality align with your vision.
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Yes, through our sister company, Spa Social, we create marketing strategies, manage social media campaigns, and design promotional materials to help you attract and retain clients.
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Yes, we work with spas worldwide, providing virtual consultations and support tailored to your location’s needs and regulations.
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We bring a holistic approach, combining creative branding, operational expertise, and industry connections to offer a seamless and comprehensive experience.
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Simply schedule a consultation. We’ll discuss your goals, challenges, and ideas to determine the best approach for your projec
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Yes, we assist in creating a realistic budget that accounts for construction, equipment, staffing, marketing, and more, ensuring you’re financially prepared for launch.
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Yes, we can recommend and implement spa management systems for booking, payroll, inventory, and customer relationship management.
Let’s Build the Foundation for Your Med Spa’s Success
Whether you’re planning to apply for financing or simply need clarity before launching, a customized med spa business plan can make all the difference. Let Lexi Design help you build your future with strategy, structure, and industry insight.
