SKINWORX
San Francisco, California
When Cheryl Pierce, RN, and Alexis from LEXI Design first sat down together, there was an immediate spark—they practically finished each other’s sentences. From day one, they shared a vision: a welcoming, walk-in medspa where Botox and fillers were as accessible as shopping for a new favorite serum. A place where science, nature, and soul intertwine, and where boutique staff aren't just friendly faces—they're educated experts who guide clients through a personalized Visia Skin Analysis to recommend the perfect skincare journey. Skinworx isn’t just a medspa; it’s a new way to experience self-care, designed to leave clients glowing inside and out.
BRAND IDENTITY
For Skinworx, clean lines and crisp, modern typography set the stage—but it was the bold, unexpected combination of orange and purple that brought the brand’s energy to life. LEXI Design crafted a look that walks the perfect line between clinical precision and soulful self-care. The fresh palette and uplifting design echo the Skinworx mission: empowering people to look and feel radiant with a brand that feels elevated, inviting, and just a little bit daring.
INTERIOR DESIGN
LEXI DESIGN created custom-made architectural touches throughout Skinworx from intelligent ways to divide up the space and showcase retail, to multiple Instagram-worthy spots.
A BRANDED EXPERIENCE
At Skinworx, every square inch was thoughtfully designed to delight. From the sleek product displays to the innovative integration of the VISIA skin analysis system directly into the walls, no detail was overlooked. LEXI Design made sure even the cutting-edge technology felt like a natural part of the boutique experience—seamlessly blending form, function, and that signature Skinworx glow at every client touchpoint.
PRIVATE LABEL SKINCARE
LEXI DESIGN wanted the Beauty Cult social experience to feel naturally integrated: an open facial bar layout, an Instagram wall (and swing!) for post-treatment photos, and a Manifesto to add further depth and client-ownership to the brand.
