Google now sorts your Business Profile photos by upload date. If your newest image is from six months ago, your profile looks dead to the algorithm. Here's why your camera roll is your most underused SEO tool.

In the age of visual storytelling, Instagram has become an invaluable platform for businesses, including medical spas, to showcase their expertise and connect with clients. If you're looking to…

Let’s get back to it. The relationship between brands and clients evolved quite a bit on social media during 2020, and in “Part One: Post-Covid Game Plan for Social” I spoke about how your brand’s social media needs to produce Value Added Content while also actively participating and creating a conversation on the platform. Now let’s talk about ways your content can stand out in an already saturated market….